http://mlcwideangle.exbdblogs.com/2009/10/23/paranormal-marketing-how-social-media-created-an-indie-hit/ Broaden Your Perspective with the Marketing Leadership Council Wed, 08 Feb 2012 20:58:51 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://mlcwideangle.exbdblogs.com/2009/10/23/paranormal-marketing-how-social-media-created-an-indie-hit/comment-page-1/#comment-14 Andy Mon, 26 Oct 2009 16:31:19 +0000 http://mlcwideangle.exbdblogs.com/?p=195#comment-14 Did you see where Bob Iger (Disney CEO) just said the movie industry business model needs shaking up (http://news.yahoo.com/s/nm/20091026/media_nm/us_disney_movies_costs), and it looks like it may not just be about shaking up production and marketing...its also about shaking up distribution? A few days ago announced they're moving away from DVD sales and to something called Keychest...a cloud-based service that allows a consumer to access IP across multiple platforms (http://trendsupdates.com/walt-disney-to-dunk-dvd-sales-model/) Did you see where Bob Iger (Disney CEO) just said the movie industry business model needs shaking up (http://news.yahoo.com/s/nm/20091026/media_nm/us_disney_movies_costs), and it looks like it may not just be about shaking up production and marketing…its also about shaking up distribution? A few days ago announced they’re moving away from DVD sales and to something called Keychest…a cloud-based service that allows a consumer to access IP across multiple platforms (http://trendsupdates.com/walt-disney-to-dunk-dvd-sales-model/)

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